APEC 2015 logo shows forum’s vision of inclusive future for members through Bogor Goals

By on December 3, 2014


President Benigno Aquino III led the opening ceremonies of APEC 2015 (Malacanang Photo Bureau)
President Benigno Aquino III led the opening ceremonies of APEC 2015 (Malacanang Photo Bureau)

MANILA — The 2015 Asia-Pacific Economic Cooperation (APEC) forum, to be hosted by the Philippines, will seek to inspire greater confidence that, through the pursuit of the Bogor Goals, APEC member economies could build a vibrant and inclusive future for all.

This is reflected in the APEC 2015 logo and theme, “Building Inclusive Economies, Building A Better World”, launched by President Aquino on Monday.

Key to achieving the APEC’s vision are the Bogor Goals, which were agreed upon by economic leaders during the 1994 APEC Summit in Bogor, Indonesia. To achieve these goals, APEC member economies developed a framework in Osaka, Japan in 1995, which set out three key areas of cooperation that came to be known as the three pillars of the APEC — trade and investment liberalization, business facilitation, and economic and technical cooperation.

The three pillars are represented by the three colors of the triangles in the APEC 2015 logo.

The logo’s triangle signifies balance and expresses the strong and stable economy borne of that quality.

In the midst of the 21 colored triangles in the logo is a light blue arrow pointed upward, signaling the sustained and shared resurgence of the APEC member economies.

The arrow’s light blue shade represents a member economy’s promising development, a result of positive engagement with the partners and adherence to sound macroeconomic fundamentals.

Overall, the APEC 2015 logo reflects the vision espoused by the Philippines in treading the path to a more progressive and equitable Asia-Pacific by building inclusive economies for a better world.